Our Journey
Meet the Founders
Founded by Brendan and Catherine Gillen, a husband-and-wife team. Brendan’s an ecommerce expert and a self-proclaimed coffee aficionado—though it wasn’t always that way. In fact, it was Catherine who first got him into coffee. She encouraged him to try the coffee she was making while working in a cafe, and it was the first coffee Brendan had ever drunk.
From that moment on, he was hooked. Catherine, with her advanced diploma in hospitality, has spent years perfecting her craft in cafes across Melbourne.
Together, we’ve launched Dosed, a pure coffee concentrate that solves a problem they both knew all too well: there was simply no quick and convenient way to enjoy cafe-quality coffee at home, at work, or on the go without resorting to subpar options like instant powders or flavorless pods.
What Makes Dosed Different
Dosed isn’t just another coffee product. It’s a pure coffee concentrate, extracted directly from the bean to preserve the most flavour possible. Unlike powdered coffee, which is double brewed and dehydrated—stripping away its natural aromas and richness—Dosed retains the full essence of the bean.
The result? A cafe-quality coffee experience that’s quick, convenient, and perfect for any lifestyle.
Our Core Values
We’re guided by five core values: Sustainability, Quality, Versatility, Flavor, and Convenience. From our commitment to environmentally friendly practices to our dedication to crafting liquid coffee that fits seamlessly into your day, we’re here to make premium coffee accessible anytime, anywhere.
How We Help
At Dosed, we’re all about saving you time and money, while bringing a little joy and quality into your daily routine. Whether you’re at home, at work, or on the move, Dosed ensures you’re never far from a great cup of coffee.
Overcoming Challenges
Starting Dosed wasn’t without its hurdles. One of our biggest challenges was finding a manufacturer who could meet our exacting standards—ensuring every dose of Dosed produces the perfect cup, every time. It took persistence and a lot of taste tests, but the result is a product we’re incredibly proud of.
Looking Ahead
Our journey with Dosed is just beginning. We’re excited about the future and have big plans to expand our range with new flavors, products, and drinks, so you can enjoy the full spectrum of cafe-quality coffee, wherever you are.